![]() ![]() Instead of relying on clickbait titles and unrelated information, we recommend crafting headlines and content that’s relevant to your reader’s search intent. ![]() What you do see is lots of interstitial ads and outdated celebrity news. Selleck isn’t even mentioned in the article. A less-than-flattering photo of Tom Selleck to create a sense of intrigue and concernīut when you click on the headline you’re directed to a long-winded blog post about more than 15 celebrities and their luxury houses.Phrases like “you won’t believe your eyes” in the description and “once a huge star, today he lives alone” in the title to make you curious.This is an example of clickbait because the headline uses: Yahoo! News, for example, has an article entitled, “Once A Huge Star, Today He Lives Alone in Westlake.” But not every new article delivers on what its headline promises. Generally, people are curious about the lives of their favorite celebrities. Instead, it mostly lists out labor-intensive tactics that require a considerable time investment. The phrase “make passive income” invokes curiosity to get viewers to clickīut while the video does offer some instructions on how to create an Instagram account and research viral trends, it doesn’t provide any tips on how to make passive income, especially in the six-figure range.It capitalizes words like “VIRAL” and “INSTAGRAM” to stand out.It uses an impressively high number to capture attention.The competitive nature of YouTube, paired with shorter attention spans and a desire for instant gratification, can drive some creators to use clickbait titles and thumbnails to boost views.įor example, if you search for “how to monetize Instagram,” one of the top videos is entitled “I’ve Made $500k from Faceless INSTAGRAM Accounts | How to go VIRAL and make passive income.” Just enter your topic or keyword and get an AI-generated catchy headline! 2. Pro tip: Get awesome headline ideas with our Free Title Generator. Instead of using a clickbait title, we recommend crafting an engaging and accurate headline that genuinely reflects your content's value and purpose. The phrase “beauty tips you’ll really want” invokes curiosity to get searchers to clickīut when you do click, you’ll find a surface-level list of widely known beauty advice.ĭefinitely not an “insider” guide with unique insights.If you search for “insider beauty tips” on Google, one of the articles that might come up is from bellaUMMA entitled, “beauty insider: 101 BEAUTY TIPS YOU’LL REALLY WANT…” After all, you want your target audience to want to read your article. Some sensationalism in blog titles is OK. Here are three real-life clickbait examples. 3 Examples of ClickbaitĬlickbait can appear in many formats. To better understand clickbait’s meaning, let’s delve into some examples. The story itself? It describes an online Q&A call where singer Billie Eilish wasn’t able to respond to a fan due to technical difficulties. Let’s say you click on the article entitled, “Billie Eilish awkwardly ignores a fan who says she idolizes her during Q&A session.” Unfortunately, you’ll see a thin article with so many ads you can hardly read the content. The problem? Clickbait content is usually far less exciting, accurate, or valuable than what was promised. Here’s what clickbait usually looks like:Īnd here’s an example of clickbait content about celebrities: You’ve probably seen clickbait on YouTube in the form of thumbnails or titles. Clickbait is a marketing and engagement strategy that uses sensationalist, misleading, withholding, or deceptive content to entice clicks and drive page views. ![]()
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